SWOT Case Study Johnson & Johnson Background Johnson & Johnson as long as med in1886 in addition to
Grogan, Leigh, Fashion and Beauty Writer has reference to this Academic Journal, PHwiki organized this Journal SWOT Case Study Johnson & Johnson Background Johnson & Johnson as long as med in1886 in addition to it released its product of note in 1896 The firm branched out in 1919, in addition to was listed on the New York Stock Exchange in 1944 Over the years Johnson & Johnson has grown substantially due to strategic acquisitions such as Neutrogena in 1994 in addition to DePuy in 1998. From 1989 to 1999, the company made 45 such acquisitions of companies in addition to product lines Today the firm can boast of revenues exceeding $61,897 million during the financial year ending in December 2009 Johnson & Johnson products fall into three main categories: Pharmaceuticals, Medical Devices & Diagnostics, in addition to Consumer Health care Johnson & Johnsons Strengths A Substantial Marketing Arsenal Can call upon a network of subsidiaries with significant sales in addition to marketing prowess, as well as expertise in a number of therapy areas. The company possesses a global sales as long as ce which serves to attract joint venture possibilities Strategic Acquisitions Maintained a stable financial position by utilising cash reserves to finance corporate acquisitions Product Diversification The pharmaceutical, Medical Devices & Diagnostics in addition to Consumer Health divisions act to reduce dependence upon any one area in addition to allows a wider range of choice when pursuing opportunities with the greatest growth prospects Positive Revenue Growth Projections The potential of an impressive number of new product launches in addition to the promise of achieving as long as ecast sales is said to bode well as long as Johnson & Johnson Johnson & Johnsons Weaknesses Dependence upon the Success of Launch Products Many new launch products are vulnerable to the uncertainty of regulatory review Reliance on Small Molecule Drugs Small molecules are more impacted by generic competition. Johnson & Johnsons small molecule drug sales declined in 2008 in addition to are as long as ecast to fall further into 2012. The necessity of finding replacements as long as billion dollar products as they mature represents an daunting task Johnson & Johnsons Opportunities Wide Range of Potential Cross-selling Opportunities Johnson & Johnson is in a position to strategically develop a myriad of cross selling opportunities. Maximizing its balance between pharmaceuticals, diagnostics, in addition to medical devices could result in increased revenues Potential to Exploit Biologics Market The addition of further biologics (e.g. therapeutic proteins, antibodies) to its portfolio can serve as a buffer as small molecule patents expire
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Johnson & Johnsons Threats Dependence on the Success of Launch Products Many new launch products are vulnerable to the uncertainty of regulatory review, there as long as e, a reliance upon launch products potentially represents a threat to Johnson & Johnsons outlook. Negative Impact of Recent Product Recalls Johnson in addition to Johnson has had the mis as long as tune of having to recall of more than 40 medicines recently. The company st in addition to s to take a hit to its reputation, competence in addition to integrity. After analysing their SWOT, Johnson & Johnson now have to come up with an action plan to address/solve the problem they have been addressing
Grogan, Leigh Fashion and Beauty Writer
Grogan, Leigh is from United States and they belong to Sacramento Bee, The and they are from Sacramento, United States got related to this Particular Journal. and Grogan, Leigh deal with the subjects like Beauty; Fashion Accessories; Fashion and Wearing Apparel; Interior Design
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